MARC details
000 -LEADER |
fixed length control field |
01086cam a2200325 a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
060124s2005 xr a f 001 0 cze |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
8072611348 (viaz.) |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
vtls008425948 |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201211141036 |
Level of effort used to assign nonsubject heading access points |
msavuk01 |
Level of effort used to assign subject headings |
200807111109 |
Level of effort used to assign classification |
msnk14 |
Level of effort used to assign subject headings |
200807101058 |
Level of effort used to assign classification |
msnk15 |
Level of effort used to assign subject headings |
200711261139 |
Level of effort used to assign classification |
mschk02 |
-- |
200601241438 |
-- |
msavuk01 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
SAVUK |
Language of cataloging |
slo |
Transcribing agency |
SAVUK |
Modifying agency |
STUSCHK1 |
-- |
SNK |
Description conventions |
AACR2 |
041 1# - LANGUAGE CODE |
Language code of text/sound track or separate title |
cze |
Language code of original |
eng |
044 ## - COUNTRY OF PUBLISHING/PRODUCING ENTITY CODE |
MARC country code |
xr |
ISO country code |
CZ |
072 #7 - SUBJECT CATEGORY CODE |
Subject category code |
658 |
Subject category code subdivision |
Riadenie a správa podniku |
Source |
konspekt |
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER |
Universal Decimal Classification number |
658.8 |
Edition identifier |
2001 |
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER |
Universal Decimal Classification number |
(035) |
Edition identifier |
2001 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Zyman, Sergio |
240 14 - UNIFORM TITLE |
Uniform title |
The end of marketing as we know it |
Language of a work |
Česky |
245 10 - TITLE STATEMENT |
Title |
Konec marketingu, jak jsme jej dosud znali |
Statement of responsibility, etc. |
Sergio Zyman |
250 ## - EDITION STATEMENT |
Edition statement |
Vyd. 1. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Praha |
Name of publisher, distributor, etc. |
Management Press |
Date of publication, distribution, etc. |
2005 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
214 s. |
Dimensions |
24 cm |
490 1# - SERIES STATEMENT |
Series statement |
Knihovna světového managementu |
Volume/sequential designation |
sv. 16 |
650 07 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
marketing |
Source of heading or term |
SNKPH |
655 #7 - INDEX TERM--GENRE/FORM |
Genre/form data or focus term |
príručky |
Source of term |
SNKPH |
655 #7 - INDEX TERM--GENRE/FORM |
Genre/form data or focus term |
Handbooks, manuals, etc. |
Source of term |
SNKPHeng |
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
Uniform title |
Knihovna světového managementu |
Volume/sequential designation |
sv. 16 |
910 ## - USER-OPTION DATA (OCLC) |
User-option data |
SCHK95 |
910 ## - USER-OPTION DATA (OCLC) |
User-option data |
snk |
919 ## - |
-- |
80-7261-134-8 |